Legal

Privacy Policy

How we collect, use, and protect your personal information. Last updated May 2025.

1. Who We Are

BG Digital Solutions ("we", "us", "our") is a digital marketing and media production business based in NSW, Australia, specialising in the caravan and outdoor lifestyle industry. We operate at brandon@bgdigitalsolutions.com.au and can be reached on 0424 893 535.

This Privacy Policy explains how we handle personal information we collect through our website (bgdigitalsolutions.com.au) and in the course of providing our services.

2. Information We Collect

We may collect the following types of personal information:

  • Contact details — name, email address, phone number, and business name submitted through our contact form.
  • Enquiry information — details you provide about your business, dealership, or service requirements.
  • Usage data — pages visited, time spent on site, device type, and browser information collected via analytics tools.
  • Communications — any messages or correspondence you send to us directly.

3. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiry and provide the services you've requested.
  • Send follow-up communications relevant to your enquiry.
  • Improve our website and services based on usage patterns.
  • Meet our legal and regulatory obligations.

We do not sell, rent, or share your personal information with third parties for their own marketing purposes.

4. AI-Assisted Responses

When you submit an enquiry through our contact form, your information may be processed by an AI language model (Anthropic's Claude) to generate an initial response to your enquiry. This information is used solely to draft a relevant reply and is not stored or used for training purposes. By submitting an enquiry, you consent to this processing.

5. Third-Party Services

We use a small number of trusted third-party services to operate our website and deliver communications:

  • Resend — email delivery for enquiry responses.
  • Anthropic (Claude API) — AI-assisted enquiry processing.
  • Google Fonts — web font delivery.
  • Font Awesome — icon library.

Each of these services operates under their own privacy policies and data handling practices.

6. Cookies and Analytics

Our website may use cookies and similar technologies to understand how visitors interact with the site. This helps us improve the user experience. You can disable cookies through your browser settings, though this may affect some site functionality.

7. Data Storage and Security

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access. Enquiry data submitted through our contact form is transmitted securely. We retain contact information only for as long as necessary to fulfil the purpose for which it was collected.

8. Your Rights

Under the Australian Privacy Act 1988, you have the right to:

  • Request access to the personal information we hold about you.
  • Request correction of inaccurate or outdated information.
  • Request deletion of your personal information, subject to any legal obligations we have to retain it.
  • Opt out of marketing communications at any time.

To exercise any of these rights, contact us at brandon@bgdigitalsolutions.com.au.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The current version will always be available on this page with the date of last update noted at the top. Continued use of our website following any changes constitutes acceptance of the updated policy.

10. Contact

If you have any questions or concerns about this Privacy Policy or the way we handle your personal information, please contact us: